Hey Beauty lovers: Mary Kay Named Top 5 Global Skin Care Brand
As Mary Kay Inc. celebrates 53 years of empowering women entrepreneurs through a flexible business opportunity, the powerhouse beauty brand and direct seller in more than 35 markets around the world has been named a Top 5 Global Skin Care Brand by Euromonitor International, 2015. The iconic company is known for its long- standing dedication to providing innovative, high-performing beauty products through its 3.5 million Mary Kay Independent Beauty Consultants worldwide.
Mary Kay Ash launched the company with one big dream and just five products in 1963 from a small Dallas storefront. Today, the beauty brand's global portfolio of more than 300 Mary Kay® products enables the company's independent sales force to address the skin care needs of every woman and skin type.
"Skin care has always been at the heart of the Mary Kay® product portfolio and the backbone of our business, so we are thrilled to be recognized as a Top 5 Global Skin Care Brand by Euromonitor," said Sheryl Adkins-Green, Chief Marketing Officer for Mary Kay Inc. "We are obsessed with skin care and are always combing the globe for the latest in ingredients, technology, and innovation so our skin care scientists and product development teams continually deliver cutting-edge high-performing products. Today we celebrate the 3.5 million Independent Beauty Consultants who made this recognition possible through their hard work and devotion to the Mary Kay brand and their customers."
Mary Kay Inc. conducts hundreds of thousands of tests each year and spends millions of dollars on research to ensure that every Mary Kay® product meets the highest standards for safety, quality, and performance. To date, the company has more than 1,200 patents for products, advanced technologies and packaging designs in skin care and color cosmetics. The vigorous product research and innovative patents are two of many factors that led to the Top 5 Global Skin Care Brand recognition by Euromonitor.
From inspiration to the formulation to distribution, each new Mary Kay® product passes through a series of stringent research and consumer testing procedures. For more information about the science behind the products, click here.
Header image courtesy of Mary Kay.